https://ir.cut.ac.zw/xmlui/handle/123456789/4 2026-07-16T21:48:47Z https://ir.cut.ac.zw/xmlui/handle/123456789/829 Information communication technology mediation on supplier relationship management and organisational performance Denhere, Emmanuel T; Chikazhe, Lovemore; Kanyepe, James This study sought to assess the mediation effect caused by information communication technology on supplier relationship management and organizational performance. RAOSOFT sample size calculator was used to calculate the sample size of 160 employees from firms in the packaging printing industry in Harare, Zimbabwe. A cross-sectional survey design was adopted for the study. Supplier relationship management positively influenced the adoption of information communication technology. Moreover, the mediating role of information communication technology on the relationship between supplier relationship management and organizational performance was also established. The study adds to the existing supply chain body of knowledge by exploring the mediation role of information communication technology in supplier relationship management and organizational performance. The results corroborate earlier studies on the relationships between information communication technology and organizational performance. The study focused on the packaging printing industry in Harare, Zimbabwe, which affected the generalization of the findings. Therefore, future studies on the mediation effect of ICT on SRM and organizational performance should be conducted in other industries in Zimbabwe and the Southern Africa region. 2024-10-21T00:00:00Z https://ir.cut.ac.zw/xmlui/handle/123456789/820 Promoting perceived service quality and organisational performance through customer retention strategies: the moderating role of ICT Chikazhe, Lovemore; Chavunduka, Desderio; Chinofunga, Shakemore; Marere, Rumbidzai Patience; Chifamba, Oniwel; Kaviya, Martha The major objective of the study is to investigate the effect of selected customer retention strategies (fair pricing, online marketing and frequent communication) on perceived service quality and organizational performance within the retail sector in Zimbabwe. Also, the study sought to understand the moderating role of ICT on the effect of customer retention strategies on perceived service quality and organisational performance. Design/methodology/approach – A cross-sectional survey of 280 employees within Zimbabwe’s retail sector was adopted and respondents were selected using simple random sampling method. A structured questionnaire with Likert type questions was used to gather data. Findings – The study findings indicate that the performance of organisations within the retail sector is influenced by superior service quality, selected customer retention strategies and also moderated by the use of ICT. Originality/value – The study contributes to the business management body of knowledge by assessing the effect of selected customer retention strategies (fair pricing, online marketing and frequent communication) on perceived service quality and organisational performance within the retail industry of an emerging economy. The study is also unique in that it used ICT to moderate the effect of selected customer retention strategies on perceived service quality and organisational performance 2023-01-01T00:00:00Z https://ir.cut.ac.zw/xmlui/handle/123456789/816 How place attachment mediates the Nexus between destination image and tourist intention to revisit Zimbabwe’s tourism destinations Manyangara, Masimba Elvis; Dangaiso, Phillip; Manyanga, Wilbert; Chikazhe, Lovemore; Ruvinga, Tinashe this research quantitatively examines the mediating impact of destination image on the interplay between place attachment and repeat tourist visit intention using s-O-r model and resource Based View theory. this is a research area which is heavily overlooked in sub-saharan africa. Data was collected using structured questionnaires from 300 tourists who visited Victoria Falls, Zimbabwe’s major tourism hub. Quantitative methodologies were employed in this study. the findings from the study indicate that dimensions of place attachment positively influence repeat tourist visit. additionally, the study findings clearly emphasised that the image of a tourism site partially mediates the interplay between place attachment and tourist ability to return and visit. the findings of this research meaningfully contribute to present marketing and tourism literature. it is strongly recommended that Destination Management Companies in sub-saharan african nations should consider the dimensions of place attachment and image of the destination when developing strategies to encourage tourists to revisit tourist destinations. 2026-06-29T00:00:00Z https://ir.cut.ac.zw/xmlui/handle/123456789/803 Integrating individual consciousness and indigenous culture to predict university students’ STIs preventive health behaviours: Reinvigorating Africa’s forgotten longevity antidote Dangaiso, Phillip; Nyagadza, Brighton; Pedzisai, Constantino; Jaravaza, Divaries Cosmas Introduction: Sexually Transmitted Infections (STIs) remain a critical public health issue globally hence promotion of preventive health behaviors has been strongly envisaged. Although preventive health research has been evident, present literature overlooks the role of indigenous culture in regulating health behaviors especially in native African communities. Theory: This study extends the theory of planned behavior (TPB) with Ubuntu and African religiosity to predict university students’ behavioral intentions and subsequent STI-preventive behaviors. Method: Employing an explanatory design and a quantitative approach, structural equation modelling (SEM) estimated the model with 274 responses obtained through a person-administered questionnaire survey at two public universities in Zimbabwe. Findings: Health attitudes, peer influence, perceived behavioral control, Ubuntu orientation, and African religiosity positively and significantly predicted behavioral intentions, which subsequently positively influenced STI-preventive behaviors. Discussion: This study demonstrates that health promoters need targeted culturally-responsive approaches that stimulate positive health beliefs towards STIs prevention, trigger sexual and reproductive health interests through group appeals, and improve perceived self-efficacy as young adults contemplate adopting recommended preventive health actions. More importantly, this paper pinpoints the roles of Ubuntuism and native religiosity as ingrained axioms that could foster health behavior change in sub-Saharan African communities. Incorporating these underlying cultural themes into health communication messages could be key levers for sustainable health behaviors 2026-01-05T00:00:00Z